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Ebook Customer-Centric Project Management by Elizabeth Harrin read! Book Title: Customer-Centric Project Management
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Reader ratings: 5.6
The author of the book: Elizabeth Harrin
Edition: Routledge
Date of issue: October 3rd 2012
ISBN: 1409443124
ISBN 13: 9781409443124
Language: English
Format files: PDF
The size of the: 425 KB
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There has been a sea-change in the focus of organizations - whether private or public - away from a traditional product- or service-centricity towards customer-centricity and projects are just as much a part of that change. Projects must deliver value; projects must involve stakeholders, and Elizabeth Harrin and Phil Peplow demonstrate convincingly that stakeholders are the ones who get to decide what 'value' actually means. Customer-Centric Project Management is a short guide explaining what customer-centricity means in terms of how you work and its importance for project performance; using tools and processes to guide customer-centric thinking will help you see the results of engagement and demonstrate how things can improve, even on difficult projects. The text provides a straightforward implementation guide to moving your own business to a customer-centric way of working, using a model called Exceed and provides some guidance for ensuring that customer-centricity is sustainable and supported in the organization. This is a practical, rigorous and well-researched text. It draws on established models and uses the example of project implementation in a healthcare environment to demonstrate the impact of this significant way of thinking about value. The authors can't guarantee that the Exceed process will radically improve project success rates, and no process can. Adopting a customer-centric mindset and using the Exceed process to measure and monitor customer satisfaction will, however, help you move towards working with happier, more engaged stakeholders.


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Reviews of the Customer-Centric Project Management


AARON

All right, quick download.

RONNIE

A book that has changed and continues to change my life for the better!

ERIN

Contradictory. On the one hand, it pulls in and on the other ...

AARON

Why are you asking for a phone number?

ISABELLE

This needs to be read to each




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